1) JPMorgan vs Fintechs 2) Fintech Unicorns 2025 3) GenAI in Payments 4) Citi vs JPMorgan Stablecoin Play 5) Ant International's Stablecoin Play
Welcome to my newsletter! Each week a few hand-picked topics from the world of fintech, payments and banking with behind-the-scenes analysis!
1) JPMorgan vs Fintechs
JP Morgan wants fintechs to pay up for data access. But this isnโt about pricing. Itโs about who controls the consumer finance digital rails in the U.S.
๐๐ฃ๐ ๐ผ๐ฟ๐ด๐ฎ๐ปโ๐ ๐ฝ๐น๐ฎ๐ป
โ Bloomberg reported that JPMorgan Chase has sent pricing sheets to U.S. data aggregators like Plaid and MX, outlining new fees for access to consumer bank data.
โ These aggregators connect banks and fintech apps (like Venmo, Robinhood, Coinbase) - enabling payments, account verification, and real-time balance syncing.
โ Charges vary by use case, with payment-related activity facing the highest fees.
โ In some cases, costs could exceed 1,000% of the revenue per transaction - threatening fintech business models.
๐ง๐ต๐ฒ ๐ฏ๐ฎ๐ฐ๐ธ๐ด๐ฟ๐ผ๐๐ป๐ฑ
โ JPMorgan has long argued that fintechs use bank infrastructure without paying for it or assuming responsibility for fraud, security, or compliance risks.
โ CEO Jamie Dimon has pushed for tighter control over who accesses bank data and how itโs monetized - a position heโs made clear in shareholder letters.
โ In 2023, the Consumer Financial Protection Bureau (CFPB) - the U.S. consumer finance regulator - introduced a rule requiring banks to share customer data for free if users consented.
โ But the rule was never enforced. After lawsuits from major banks, the CFPB moved in 2025 to vacate the rule - making its reversal virtually certain.
๐ช๐ต๐ผโ๐ ๐ฎ๐ณ๐ณ๐ฒ๐ฐ๐๐ฒ๐ฑ?
This move touches nearly every layer of the U.S. fintech ecosystem:
1. Fintech apps (Venmo, Robinhood, Coinbase, etc) that rely on real-time account access.
2. Crypto wallets that fund and withdraw through bank connections.
3. Retail brokers that enable instant transfers and syncing.
4. Personal finance tools like Rocket Money and YNAB.
5. Lenders and BNPL providers that use bank data to assess creditworthiness.
6. Data aggregators whose economics may be disrupted overnight.
7. And ultimately - consumers, who could face degraded services, slower onboarding, or higher costs.
๐๐ฎ๐ป๐ธ๐ ๐๐ ๐๐ถ๐ป๐๐ฒ๐ฐ๐ต๐
โ Unlike the UK and EU, where Open Banking frameworks require banks to share data with regulated third parties for free, the U.S. has historically taken a market-driven approach - letting private deals between banks, aggregators, and fintechs define access.
โ The CFPBโs 2023 rule marked a shift toward regulation, requiring banks to share data with consent.
โ With the rule stalled, banks like JPMorgan are moving to assert control, introducing fees for access that was previously free.
โ This marks a new phase in the long-running tension: banks aim to monetize the infrastructure, while fintechs depend on low-friction access to build consumer-facing services.
After years of fintech-led innovation built on free access, the balance of power in the U.S. may be tilting back to incumbents.
Opinions: Panagiotis Kriaris
2) Fintech Unicorns 2025
This is the 2025 fintech unicorn list. But valuations, fundamentals, and investor expectations have completely changed. This is my take.
๐ญ. ๐ฉ๐ฎ๐น๐๐ฎ๐๐ถ๐ผ๐ป๐ ๐ต๐ฎ๐๐ฒ ๐ฟ๐ฒ๐๐ฒ๐
The 2021 highs were unsustainable. The correction that followed wiped out inflated multiples but forced companies to get serious about product-market fit, monetization, and real-world traction. A $5B valuation today means something fundamentally different than it did four years ago.
๐ฎ. ๐๐ป๐ณ๐ฟ๐ฎ๐๐๐ฟ๐๐ฐ๐๐๐ฟ๐ฒ ๐ถ๐ ๐๐ต๐ฒ ๐ป๐ฒ๐ ๐ป๐ฎ๐บ๐ฒ ๐ผ๐ณ ๐๐ต๐ฒ ๐ด๐ฎ๐บ๐ฒ
The standout companies arenโt just building apps or enabling slick UX - Theyโre becoming essential layers in the financial services stack. APIs, orchestration layers, compliance tooling, embedded payments - these are the new growth drivers.
๐ฏ. ๐ง๐ต๐ฒ ๐๐ ๐ฝ๐น๐ฎ๐
Fintechs are no longer just experimenting with AI - theyโre embedding it into risk, onboarding, personalization, fraud, and servicing. The most forward-looking unicorns are building agentic, decision-making layers that automate complexity at scale. Itโs not about chatbots anymore - itโs about intelligent orchestration across the entire financial stack.
๐ฐ.๐ฃ๐ฟ๐ผ๐ณ๐ถ๐๐ฎ๐ฏ๐ถ๐น๐ถ๐๐ ๐ถ๐ ๐ธ๐ฒ๐
The โgrowth at all costsโ playbook is a thing of the past. Fintech unicorns are being pushed - by investors and the market - to show sustainable business models. Profitability (or a credible path to it) is now a baseline requirement.
๐ฑ.๐ง๐ต๐ฒ ๐ฝ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ ๐ฝ๐น๐ฎ๐
Fintechs that started with a narrow focus - solving a specific pain point like onboarding, payouts, or FX - are now under pressure to broaden their scope. To reach and sustain unicorn status, they need to evolve into platforms: integrated, multi-service offerings that connect identity, payments, credit, and compliance. Scale now comes from depth, interoperability, and becoming indispensable across multiple touchpoints.
๐ฒ.๐ง๐ต๐ฒ ๐จ.๐ฆ. ๐ฟ๐ฒ๐บ๐ฎ๐ถ๐ป๐ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐ ๐ฑ๐ฟ๐ถ๐๐ฒ๐ป
With no regulated Open Banking framework in place, U.S. fintechs scale by negotiating access rather than relying on standards. The model rewards speed and connections - but creates fragility. Moves like JPMorgan charging for data access show how quickly power can shift, making long-term innovation harder to sustain.
๐ณ.๐๐ถ๐ป๐๐ฒ๐ฐ๐ต๐ ๐น๐ฒ๐ฎ๐ฑ ๐ &๐
Fintechs lead M&A probability rankings because they offer strategic utility at more grounded valuations. Their modular, API-driven models solve core problems banks and platforms would rather buy than build - making them ideal targets in a market shifting from hype to hard value.
Opinions: Panagiotis Kriaris, Graphic source: CB Insights https://www.cbinsights.com/research/report/unicorn-startups-valuations-headcount-investors/
3) GenAI in Payments
GenAI is the biggest shift in payments since the cloud. And itโs no longer experimental but being fast hardwired into the industry's core infrastructure. Here's how.
๐๐ป๐ด๐ถ๐ป๐ฒ๐ฒ๐ฟ๐ถ๐ป๐ด: ๐ณ๐ฟ๐ผ๐บ ๐ฑ๐ฎ๐๐ ๐๐ผ ๐ต๐ผ๐๐ฟ๐
Developer co-pilots, auto-migrations, and smart test environments mean code is now reviewed, written, and deployed in hours, not days. Entire release cycles are compressing - and costs with them.
๐๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐๐ฒ๐ฟ๐๐ถ๐ฐ๐ฒ ๐ฟ๐ฒ-๐ถ๐ป๐๐ฒ๐ป๐๐ฒ๐ฑ
Call centers are no longer just cost centers. With GenAI-powered routing, instant context generation, and smooth transitions between AI and human agents, payment providers are cutting handling time and upselling during support calls.
๐ ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด: ๐ณ๐ฎ๐๐๐ฒ๐ฟ ๐ฎ๐ป๐ฑ ๐๐บ๐ฎ๐ฟ๐๐ฒ๐ฟ
From writing briefs to producing campaign assets and testing variations, GenAI enables teams to move quicker and spend less. It reduces reliance on agencies while improving control and consistency.
๐ฆ๐ฎ๐น๐ฒ๐: ๐๐บ๐ฎ๐ฟ๐๐ฒ๐ฟ ๐ฝ๐ฟ๐ผ๐๐ฝ๐ฒ๐ฐ๐๐ถ๐ป๐ด ๐ฎ๐ป๐ฑ ๐ต๐ถ๐ด๐ต๐ฒ๐ฟ ๐ฐ๐ผ๐ป๐๐ฒ๐ฟ๐๐ถ๐ผ๐ป๐
Reps now get real-time recommendations, while AI takes care of prospecting and closes simple deals on its own. More time selling, less time in the CRM. According to estimates, thatโs driving a 30-40% boost in upsell and lower churn.
๐ฆ๐บ๐ฎ๐ฟ๐๐ฒ๐ฟ ๐ฑ๐ฎ๐๐ฎ
GenAI helps organize messy data, trace where it comes from, and surface insights automatically. Turning data from a bottleneck into a growth driver.
๐ก๐ฒ๐ ๐-๐๐ฒ๐ป ๐ฟ๐ถ๐๐ธ ๐ฎ๐ป๐ฑ ๐ฐ๐ผ๐บ๐ฝ๐น๐ถ๐ฎ๐ป๐ฐ๐ฒ
KYC, fraud, underwriting: the most complex, manual-heavy, error-prone processes in payments are being restructured. GenAI helps extract unstructured data, simulate scenarios, and even write memos and case files - in seconds.
๐๐ผ๐น๐น๐ฒ๐ฐ๐๐ถ๐ผ๐ป๐
Outbound timing, messaging, and offers are now GenAI-optimized per persona - identifying the best moment and method to reach each customer. Human agents get real-time prompts, AI handles the rest. The result: lower write-offs and improved recovery outcomes.
GenAI is breaking the trade-offs that defined payments for decades - cost vs. speed, scale vs. personalization, security vs. experience.
The companies leading the next wave arenโt just using AI - theyโre rebuilding their payments infrastructure from the ground up, rethinking how everything operates, end to end.
If you're in payments and still thinking about GenAI as a trend, then youโre already playing catch-up.
Opinions: Panagiotis Kriaris, Graphic source: BCG
4) Citi vs JPMorgan Stablecoin Play
This is big news. Both Citi and JPMorgan unveiled major moves in stablecoins and digital assets on the same date - July 15. And itโs not a coincidence.
๐ช๐ต๐ฎ๐ ๐๐ถ๐๐ถ ๐ฎ๐ป๐ป๐ผ๐๐ป๐ฐ๐ฒ๐ฑ
โ Citi is positioning itself at the intersection of retail and corporate finance, with a hybrid approach to digital assets.
โ Actively exploring a retail-focused stablecoin, while making tokenized deposits its immediate strategic priority.
โ These deposits are being integrated with custody, reserve management, and on/off ramps, all within Citiโs existing mobile infrastructure.
โ Citiโs plan is not just to offer digital money - but to embed it into everyday financial experiences for both individuals and businesses.
๐ช๐ต๐ฎ๐ ๐๐ฃ๐ ๐ผ๐ฟ๐ด๐ฎ๐ป ๐ฎ๐ป๐ป๐ผ๐๐ป๐ฐ๐ฒ๐ฑ
โ JPMorgan, by contrast, is reinforcing its institutional-first digital money strategy.
โ Building on its JPM Coin and Onyx platforms, itโs scaling up deposit tokens to support global settlements, liquidity, and payments.
โ The focus is on improving efficiency for large corporates and financial institutions - no immediate retail expansion plans.
โ Access will be through JPMorganโs institutional platforms, with the bank working in industry groups to develop tokenized payment standards and interoperability.
๐๐ฎ๐ฐ๐ธ๐ด๐ฟ๐ผ๐๐ป๐ฑ
โ Citi and JPMorgan are heading toward the same strategic goal - leadership in digital value infrastructure - but taking very different routes.
โ Citiโs approach is customer-driven, aiming to grow wallet share, activate dormant accounts, and enable programmability in finance.
โ JPMorganโs strategy is infrastructure-led, reinforcing its role in global institutional payments and settlements.
โ Citi targets broad consumer and business interaction, while JPMorgan deepens its institutional dominance.
The timing reflects three things:
1. Regulatory changes enabling stablecoin issuance by banks (e.g., the GENIUS Act).
2. Competitive dynamics from fintechs, Big Tech, and crypto-native entrants.
3. A strategic drive to influence emerging standards for digital money before frameworks are finalized
๐๐บ๐ฝ๐น๐ถ๐ฐ๐ฎ๐๐ถ๐ผ๐ป๐
โ Tokenized deposits can reshape banking - not just by lowering funding costs, but by opening new engagement channels.
โ Interfaces are becoming control layers. For Citi, itโs the retail app; for JPMorgan, the institutional portal.
โ Interoperability standards will be critical - theyโll define how digital money moves across banks, platforms, and ecosystems, and who gets to participate.
โ Programmable transactions could automate complex financial products and enable real-time settlement
This isnโt just a stablecoin headline - it's a shift in how banks handle money in a digital environment. The next move is only a matter of time.
Opinions: Panagiotis Kriaris
5) Ant International's Stablecoin Play
This isnโt just another stablecoin initiative. Ant International wants to rewrite the rules by embedding stablecoins into the global financial infrastructure instead of just floating them on crypto markets.
๐ช๐ต๐ฎ๐ ๐๐ฎ๐ ๐ฎ๐ป๐ป๐ผ๐๐ป๐ฐ๐ฒ๐ฑ?
At Reuters NEXT APAC 2025, Ant International said itโs exploring stablecoin licenses - but not to list tokens on exchanges.
Ant is introducing a new paradigm that treats stablecoins as programmable infrastructure for payments and treasury, meaning that they can execute logic: trigger payments, convert currencies, or enforce rules automatically.
Examples:
- Instant FX: Stablecoins can convert currencies during transactions, cutting out intermediaries and reducing costs.
- Conditional payments: Smart contracts release funds only when terms are met (e.g. on delivery).
- Real-time liquidity: Stablecoin balances can move instantly across markets to optimize capital.
- Embedded compliance: KYC and transaction rules are coded into the token - reducing manual steps and risk.
๐๐ผ๐ ๐ถ๐ ๐๐ต๐ถ๐ ๐ฐ๐ต๐ฎ๐ป๐ด๐ถ๐ป๐ด ๐๐ต๐ฒ ๐ด๐ฎ๐บ๐ฒ?
Most stablecoins today are crypto-native:
- Built for trading and DeFi
- Monetized through interest on reserves
- Often operate in lightly regulated environments
Antโs approach flips that:
- Built for regulated global commerce
- Focused on payments, liquidity, and treasury
- Monetized through real transaction flows, not passive float
- Integrated into enterprise-scale financial infrastructure
๐ช๐ต๐ ๐ฑ๐ผ๐ฒ๐ ๐ถ๐ ๐บ๐ฎ๐ธ๐ฒ ๐๐ฒ๐ป๐๐ฒ?
- Ant processes over $1 trillion in global payments annually, with a third already moving on blockchain via tokenized bank deposits.
- Itโs taking a licensing-first approach, working with regulators to align with financial frameworks.
- Through existing payment corridors, Ant connects with hundreds of banks, wallets, and providers across Asia and beyond โ enabling immediate reach for stablecoin services.
- Ant owns the payment stack, so it can embed stablecoins natively into how money moves โ not just layer them on top.
- Ant sees stablecoins as infrastructure for automating how money moves globally - cutting out batch processes, unlocking 24/7 liquidity, and reducing reliance on legacy rails.
๐๐ป๐ฑ๐๐๐๐ฟ๐ ๐ถ๐บ๐ฝ๐ฎ๐ฐ๐:
- From passive store-of-value instruments to active tools for automating payments, FX, and liquidity
- From interest-based models to revenue from real transaction activity
- From isolated pilots to full integration in enterprise infrastructure
Antโs model is a blueprint for how large fintechs can enter the space - not by replicating crypto strategies, but by integrating stablecoins into high-scale financial operations.
Opinions: Panagiotis Kriaris